To make this stunning experience possible, the team at the Fine Arts Museums selected the new version of GuidiGO Studio that now integrates beacons/ Bluetooth LE technology and Augmented Reality effects. The Fine Arts Museums also partnered with Antenna International^TM who produced the content using the GuidiGO platform.

Visitors can now walk around the gallery and immerse themselves into Keith Haring’s universe through fascinating historical content about his life and work. When approaching a particular artwork, contextual audio and visual content appears automatically on Glass. Augmented reality effects help to deepen the visitor’s understanding of the artwork by zoning in on hidden details not easily visible or noticeable to the eye.

David Lerman, CEO of GuidiGO, explained: “Wearing Glass as you visit the gallery is like embarking on a journey through time, with visual archives, contextual music and testimonials. Within minutes, visitors completely forget they are even wearing Glass, as the screen subtly turns on only when needed, revealing stories within artwork.”

Colin B. Bailey, Director of the Fine Arts Museum of San Francisco, said: “As an institution located in a cradle of technological innovation, the Fine Arts Museums are pleased to participate in an initiative that provides models for a deeper engagement with the collections and exhibitions under our care. We’re excited to incorporate this pilot multimedia tour into our broader educational mission.”

David Falter, President and CEO of Antenna International said: “GuidiGO’s platform was easy and flexible to work with and in combination with our content, created this amazing Glass experience. We see great potential for producing stunning immersive tours in museums”.

To try it out, visitors need to have access to Glass and to activate the GuidiGO Glassware. They can then get the tour “Keith Haring: The Political Line” by registering here.

******

Exhibition Keith Haring: The Political Line, Fine Arts Museums of San Francisco, December 2nd – February 16th.

******

Download the Press Kit

Glass Explorers, you can experience the new exhibition Keith Haring: The Political Line through Glass at the de Young Museum December 2nd through February 16th. GuidiGO has created a phenomenal tour featuring 19 pieces from the exhibition, all with additional content by Antenna International^TM delivered through Glass.

Head to Golden Gate Park!

See full details below

DOWNLOAD THE GUIDIGO HARING TOUR
Sign up now to access instructions and to download the tour. The latest OS is required for the app to run smoothly. We also recommend bringing a mono earbud to enjoy the audio content.

EXHIBITION INFORMATION
Location and museum hours
Please note that the exhibition contains certain artworks that are mature in nature; some artwork contains violent, sexual, and/or political content. http://deyoung.famsf.org/haring

Artwork with additional content will be marked with a Glass tag

SHARE YOUR EXPERIENCE
#PoliticalHaring @deyoungmuseum #throughglass @GuidiGO_app

PROVIDE FEEDBACK ON THE TOUR
After your visit, the de Young will email a link to their survey. We kindly ask that you take a few minutes to provide feedback. Your thoughts will help us improve the GuidiGO experience on Glass. The de Young will only use your email once for this purpose.